Tuesday, November 26, 2013

3 Smart Social Media Strategies



Social media is a catchphrase that you likely learned through (wait for it) ....yes, social media. 

But, this modern form of communication isn't following the same path that other media forms took. With current realities in mind, everyone needs to be social media savvy in today's world in order to communicate effectively.

Here are 3 smart social media strategies to follow:

3. Say what you mean with class 
Be honest in everything that you produce through social media. But, do it with class. Off-color language, self-centered promotion, and other low-level tactics rightly turn people off.

2. Promote interesting content 
Try writing about (and promoting) issues that are relevant, but aren't currently oversold. In other words, distinguish yourself through unique resolutions to common problems, new views of old subjects, or bold stances on the issues of the day.

1. Be a real friend 
Use the same level of respect with any social media friend that you would use with a real-life friend. That approach will generally help you to expand your social media connections. Regardless of your original connection (family, school, work, church, civic group, sports team, social media link, etc.) with people, they'll know if you are genuinely interested in helping them and others, or not.

(Image courtesy of smestrategy.net)

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I look forward to becoming friends on Facebook
Let's connect on LinkedIn and on Twitter @SeanyOB.
(Feel free to be in touch if you feel that I can help you, your family or friends.) 

Links to my new illustrated children's book ...

Use this link --->>Maddie: Teaching Tolerance with a Smile to see a free preview of the Amazon eBook edition. 

50% of all proceeds from the sale of our book (in both print and eBook forms) are being donated to the Children's Alopecia Project (CAP).

Feel free to use, or share, this link--->>Maddie: Teaching Tolerance with a Smile to purchase the printed book directly from CAP.

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Here's a link to this great (print and online) article that the Reading Eagle recently published about our story Maddie: Teaching Tolerance with a Smile: Book chronicles Wyomissing teen's journey since being diagnosed with alopecia

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Thank you to Stacey Stauffer (Fox 29 Philadelphia). She interviewed Madison Woytovich, her parents (Jeff and Betsy Woytovich) and me about the latest chapter in this inspiring story. Here's a video link to Stacey's wonderful feature. 

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A recent post ...

Interest surged in my Twitter account just a few hours after I had written a feature about Michael Muhney of CBS' 'The Young and The Restless'. 

More than just a talented, hard-working thespian, Muhney is also a family man who chooses to be involved in important charity work. One of those causes is: The LA Cancer Challenge, which benefits pancreatic cancer research. Click on that link when you get a chance. It's worthwhile.  

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Every social media connection has helped my online features to generate millions (yes, millions) of internet hits since Labor Day weekend 2010. I remain deeply grateful to everyone for the attention that's been given to these sports, news and interview articles. I never expected this embrace, but am genuinely humbled by it.

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Amazon.com is the number 1 online publishing platform in the world. That's why I used it to publish my first ebook: 

This mini-tome is a collection of stories and poems for readers who don't take themselves too seriously. I hope that you enjoy it and am always interested in your feedback. 

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Feel free to click on a selection of my interviews with broadcasters, actors, models and more...

Martin Brodeur: Discusses His Record-Setting Shutout Total and Key Rivalries 
Jaromir Jagr: Current NHL Forward and Future Hall of Famer
Philadelphia Flyers' Bernie Parent: Postgame reflections 
Bobby Clarke: Philadelphia Flyers' Legend Talks Hockey
Ron Hextall Recalls His Greatest Season
Kerry Fraser: NHL Referee is Still Making the Right Calls
Visit my Examiner Contributor Page
or my Yahoo Contributor Page.

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