Showing posts with label Ellen Wasser-Hrin. Show all posts
Showing posts with label Ellen Wasser-Hrin. Show all posts

Thursday, December 28, 2017

MMA/ Model Management Agency: Good Service/ Seasoned Talent Inside and Out of the Office

MMA/ Model Mangement Agency is recognized as one of the most respected talent agencies in the Philadelphia and Tri-State area since it was founded in 1989. They are known for good service through excellent agents over the years in business and have represent seasoned, professional models and talent.

Candace Cihocki – Senior Booking Agent



Cihocki was born in Massachusetts and began dancing when she was four years old. She developed her passion for ballet and cheerleading into musical theater and acting by the time she reached high school.

She earned a Bachelor of Fine Arts Degree in acting from Adelphi University in 2001. Her goal was to be a working actor and a director.

I lived in New York from 1998 through 2007, and then started to create work for some of my acting friends,” said Cihocki.

By 2010, Cihocki earned a Masters in Fine Arts degree from Florida State University. By that time she had developed a broad range of skills, took various classes and acquired several certifications.

Being in the arts you have to be a jack of all trades. Any skill you can acquire can build you as an actor, a director, or just as a general artist.”

After moving to Philadelphia she managed a theater company, directed for several companies in Philadelphia, coached actors who were applying to get, or attempting to get their MFA, and built an acrobatic festival with a partner that has been running the last four years.

Cihocki has also been working with Leila Ghavnavi, who owns Pantea Productions, for the past six years. The company produces a mix of physical theater, puppetry, and plays. Cihocki directs the shows that Ghavnavi writes.

Seeing and reading talent

MMA clients benefit by availing themselves of Cihocki’s varied life's experiences, and sound instincts.

Her functions as a Senior Booking Agent are varied. She submits MMA talent through Casting Networks, ensures that everyone fits the specs and are available. 

Cihocki also collects voice over demos and submits them for VO work, confirms and declines models for various bookings, uploads images to a Modelwire link to promote models/talent, handles billing and other important tasks.

We typically screen through our info@mmaagency.com submittals and then we invite those with potential and experience to our open call. After they've been screened through an email process they come and do a commercial read or a monologue. We look at them, their book, their resume and then we pick and choose who we think would be marketable, (and) has talent to represent here at MMA.

Are they a print model? Are they a commercial actor? How many lines can they do?

We really want people that are polished and positive. Obviously, we want them to be talented. Either they're a beauty and they move well, or they have great potential to get to that point.

The same thing with actors. We want them to have experience, or at least be that diamond in the rough that's a super go-getter so we can help them along the way and develop them. But ideally we want them to have all of those things in place when we put them in Ellen's office.”

Ellen Wasser-Hrin is the Director of Model Management Agency – MMA.

"Ellen is very easy-going. She's upbeat as a person. She makes a business that could be cutthroat, more kind; She's very down-to-earth. She tries to genuinely help people, which is one of the reasons why I would ever enter into this industry, as I have." 

Smart investments

Different types of investments can be made by various aspiring artists. Some people can afford to take classes, while others can't. Cihocki recommends constant practice and also familiarizing oneself with the language and terms that are used within the industry.

If you don't have money to invest in acting classes, or photos, at least start using the world wide web as your greatest teacher.

If you have the money to invest, if you're an aspiring model, you look at fashion magazines. Try to do tests with reputable photographers.”

Acting, background acting, or movement classes are also recommended, as is a gym class membership.  

Even the most seasoned actors and models; they are constantly studying, improving and working at their craft.

Get one really good head shot. Do indie films (or) student projects, if you are interested in acting.”

Know the industry

Cihocki also recommended that models who are building their resumes participate in Philly Fashion Week, or local charity fashion shows.

A potential model/talent is appealing when that person isn't green and knows a little more about the industry.

Educate themselves and gain as broad a range of experience as possible. They become more marketable that way,” Candace Cihocki said.

Fortune Walker – Booking Agent


I feel everyone has their moment. So, if you're supposed to be an actor, you're supposed to be a model….you feel that. That's your goal and your passion to not give up,” said Walker.

The Hawaiian native possesses an ability to read people by assessing their outward qualities, inward traits, and intangible factors.

Walker's family history led her to become involved in acting, modeling, and pageants as she was growing up. 

She tapped into her personal experience when helping her son sign a modeling contract. Walker had been working as his manager for years, giving her more experience with clients, castings, and bookings. 

I come from a long line of models. My grandmother and mother were models.”

She worked for the Actor's Center (Philadelphia) earlier this decade and also studied there under Rodney Rob and Boni Wolf. 

They took me under their wing. It was a hands-on education.”

Walker enables MMA's models and talent to advance their interests. Each individual that is signed is seen as someone who possesses the ability to succeed. Yes, a balance of effort and patience will be needed. But Walker works to help MMA's models and talent realize achievable goals. 

She underscored a unique advantage that Model Management Agency - MMA offers every represented talent.

Ellen is a truly amazing person. She's very dedicated and passionate. She loves what she does and I think that comes across in her work.”

The Star Factor

Walker's passion for helping people to advance was evident as she described actors and models who have the 'star' factor.

You can see this spark as they become the character. As far as acting is concerned, you can see it right away. Okay, this person has something. Successful models embody different skill sets.

Models are supposed to have a symmetrical face, be a certain size, a certain height. But even then you will always have that one special person who maybe just has an amazing walk, just a gorgeous face.

You always have that one person that just stands out and has the personality for it.”

Embracing your moment

Be prepared to make a sacrifice. Definitely be dedicated if it's something you really want. If it's a dream and a goal for you.” 

An effective booking agent helps careers to advance, which also includes learning how to handle rejection.

There are going to be times when you get frustrated. There are going to be times when you get no's. It doesn't mean it's time to give up. It just means it wasn't your moment.

Regardless of whether you are (just starting at) 70, or you are seven, you're going to have that audition where you just know that you got it. That point could be the beginning of a great career.

You have to be able to sacrifice. There are times when you want to give up and you can't.”

Walker has lived the advice she offers. The success she's achieved in her career is passed on.

My experience as a 'momanger', I refuse to just wait for an opportunity.”

Believe in the future

I enjoy it. I love the whole industry, the talent, the searching, the casting, the auditions, and the bookings for our talent. The thrill of everything about it.

I'm really happy to be working at MMA. I'm excited for the future with the talent and the agency,” Fortune Walker said.

(Company logo and Fortune Walker photo credit - MMA/ Model Management Agency. Candace Cihocki photo credit - Candace Cihocki by Kadish.)

Tuesday, December 19, 2017

MMA/ Model Management Agency: Good Service/ Seasoned Talent Inside and Out of the Office

MMA/ Model Mangement Agency is recognized as one of the most respected talent agencies in the Philadelphia and Tri-State area since it was founded in 1989. They are known for good service thru excellent agents over the years in business and represent seasoned, professional models and talent.


Candace Cihocki – Senior Booking Agent



Cihocki was born in Massachusetts and began dancing when she was four years old. She developed her passion for ballet and cheerleading into musical theater and acting by the time she reached high school.

She earned a Bachelor of Fine Arts Degree in acting from Adelphi University in 2001. Her goal was to be a working actor and a director.

I lived in New York from 1998 through 2007, and then started to create work for some of my acting friends,” said Cihocki.

By 2010, Cihocki earned a Masters in Fine Arts degree from Florida State University. By that time she had developed a broad range of skills, took various classes and acquired several certifications.

Being in the arts you have to be a jack of all trades. Any skill you can acquire can build you as an actor, a director, or just as a general artist.”

After moving to Philadelphia she managed a theater company, directed for several companies in Philadelphia, coached actors who were applying to get, or attempting to get their MFA, and built an acrobatic festival with a partner that has been running the last four years.

Cihocki has also been working with Leila Ghavnavi, who owns Pantea Productions, for the past six years. The company produces a mix of physical theater, puppetry, and plays. Cihocki directs the shows that Ghavnavi writes.

Seeing and reading talent

MMA clients benefit by availing themselves of Cihocki’s varied life's experiences, and sound instincts.

Her functions as a Senior Booking Agent are varied. She submits MMA talent through Casting Networks, ensures that everyone fits the specs and are available. 

Cihocki also collects voice over demos and submits them for VO work, confirms and declines models for various bookings, uploads images to a Modelwire link to promote models/talent, handles billing and other important tasks.

We typically screen through our info@mmaagency.com submittals and then we invite those with potential and experience to our open call. After they've been screened through an email process they come and do a commercial read or a monologue. We look at them, their book, their resume and then we pick and choose who we think would be marketable, (and) has talent to represent here at MMA.

Are they a print model? Are they a commercial actor? How many lines can they do?

We really want people that are polished and positive. Obviously, we want them to be talented. Either they're a beauty and they move well, or they have great potential to get to that point.

The same thing with actors. We want them to have experience, or at least be that diamond in the rough that's a super go-getter so we can help them along the way and develop them. But ideally we want them to have all of those things in place when we put them in Ellen's office.”

Ellen Wasser-Hrin is the Director of Model Management Agency – MMA.

"Ellen is very easy-going. She's upbeat as a person. She makes a business that could be cutthroat, more kind; She's very down-to-earth. She tries to genuinely help people, which is one of the reasons why I would ever enter into this industry, as I have." 

Smart investments

Different types of investments can be made by various aspiring artists. Some people can afford to take classes, while others can't. Cihocki recommends constant practice and also familiarizing oneself with the language and terms that are used within the industry.

If you don't have money to invest in acting classes, or photos, at least start using the world wide web as your greatest teacher.

If you have the money to invest, if you're an aspiring model, you look at fashion magazines. Try to do tests with reputable photographers.”

Acting, background acting, or movement classes are also recommended, as is a gym class membership.  

Even the most seasoned actors and models; they are constantly studying, improving and working at their craft.

Get one really good head shot. Do indie films (or) student projects, if you are interested in acting.”

Know the industry

Cihocki also recommended that models who are building their resumes participate in Philly Fashion Week, or local charity fashion shows.

A potential model/talent is appealing when that person isn't green and knows a little more about the industry.

Educate themselves and gain as broad a range of experience as possible. They become more marketable that way,” Candace Cihocki said.

Fortune Walker – Booking Agent



I feel everyone has their moment. So, if you're supposed to be an actor, you're supposed to be a model….you feel that. That's your goal and your passion to not give up,” said Walker.


The Hawaiian native possesses an ability to read people by assessing their outward qualities, inward traits, and intangible factors.

Walker's family history led her to become involved in acting, modeling, and pageants as she was growing up. 

She tapped into her personal experience when helping her son sign a modeling contract. Walker had been working as his manager for years, giving her more experience with clients, castings, and bookings. 

I come from a long line of models. My grandmother and mother were models.”

She worked for the Actor's Center (Philadelphia) earlier this decade and also studied there under Rodney Rob and Boni Wolf. 

They took me under their wing. It was a hands-on education.”

Walker enables MMA's models and talent to advance their interests. Each individual that is signed is seen as someone who possesses the ability to succeed. Yes, a balance of effort and patience will be needed. But Walker works to help MMA's models and talent realize achievable goals. 

She underscored a unique advantage that Model Management Agency - MMA offers every represented talent.

Ellen is a truly amazing person. She's very dedicated and passionate. She loves what she does and I think that comes across in her work.”

The Star Factor

Walker's passion for helping people to advance was evident as she described actors and models who have the 'star' factor.

You can see this spark as they become the character. As far as acting is concerned, you can see it right away. Okay, this person has something. Successful models embody different skill sets.

Models are supposed to have a symmetrical face, be a certain size, a certain height. But even then you will always have that one special person who maybe just has an amazing walk, just a gorgeous face.

You always have that one person that just stands out and has the personality for it.”

Embracing your moment

Be prepared to make a sacrifice. Definitely be dedicated if it's something you really want. If it's a dream and a goal for you.” 

An effective booking agent helps careers to advance, which also includes learning how to handle rejection.

There are going to be times when you get frustrated. There are going to be times when you get no's. It doesn't mean it's time to give up. It just means it wasn't your moment.

Regardless of whether you are (just starting at) 70, or you are seven, you're going to have that audition where you just know that you got it. That point could be the beginning of a great career.

You have to be able to sacrifice. There are times when you want to give up and you can't.”

Fortune Walker has lived the advice she offers. The success she's achieved in her career is passed on.

My experience as a 'momanger', I refuse to just wait for an opportunity.”

Believe in the future

I enjoy it. I love the whole industry, the talent, the searching, the casting, the auditions, and the bookings for our talent. The thrill of everything about it.

I'm really happy to be working at MMA. I'm excited for the future with the talent and the agency,” Fortune Walker said.

Saturday, April 27, 2013

Model Management Agency-MMA:Rachael Platt-McMullan Proves Why Dreams Are Worth Pursuing

A replay of one of my recent exclusive interviews...


Model Management Agency- MMA has grown to become one of the most respected talent agencies in the Philadelphia and Tri-State area since it was founded in 1989.
Rachel Platt-McMullan is one of their many successful clients. She impressed me from the jump as someone who has chosen to be happy and has naturally projected that positive view into her full life.
The early years

My parents are still married to this day and were always supportive of my dreams. They never said that I couldn't achieve anything. The only dreams that I ever had were to be on stage, or to be in front of the camera.”

Making an apt link between her childhood in rural Columbus, New Jersey to her still-current nature she said, “Part I was born with and part was nurtured. Making my own plays and performing them at parties was something that I did when I was three- or four-years-old.”

Having an outgoing personality led her to play soccer and to being a cheerleader. Both activities involve total teamwork. That character trait helped build a bridge to her career path.

Making the right career choices

I was looking for a strong agency and I had gone to some open calls. Model Management Agency's name kept popping up (among other models/talent who were recommending that agency).
MMA advised me that they needed to see a few non-professional photos submitted first, because their open call is by invitation.
I went back to the next open call with some photos, but they didn't take me. I went to other agencies, but there was something about MMA that just stuck. So, I had some professional pictures taken.
By not signing me right away, MMA showed me that they were a legitimate agency and very selective. It felt professional,” Platt-McMullan said.
She was highly motivated and went again to MMA's open call and was signed. She was then guided in her career and was booked for work.
You have to be the type of person who is willing to give. I received this huge gift. MMA is like a family to me,” Platt-McMullan said.
Rachael is a talented model and actor. She is professional, lovely and dedicated to becoming her personal best,” Ellen Wasser-Hrin (the Founder and Director of Model Management Agency - MMA) said.
When I sat down with Ellen, she really listened. It was like talking with my mom.
She wants everyone to reach their dreams and is willing to take you further in your career. There is something really sweet and sincere about her and there is something different about the people who work for MMA. If I met someone and that person didn't tell me that he, or she, was working for the company, I would know it.
Sometimes people can be very cutthroat and cold. But working with them, it's like a family.
Having MMA as my “Mother Agency” opened a lot of doors,” Platt-McMullan said.

Besides booking her in the Philadelphia area, we also helped to get her placed in New York with a New York agency. We also work as her mother agent,” Wasser-Hrin said.

Everyone remembers their first gig
One of my very first bookings was with H C Gifts. The photographer and I had such a great rapport. We have worked together for 10 years now. I'm still working with them today,” Platt-McMullan said.

Her affable personality was evident during our conversation. So, it's no surprise that she bonded with the first important person who was connected to the client that she worked for.
Commercial verses high fashion
My look is more commercial, than high fashion,” Platt-McMullan said.

She defined commercial as a more natural look, whereas high fashion is connected to specific measurements for certain garments. Megan Irminger, who is another Model Management Agency - MMA client, would be an example of someone who works in the high fashion end of the business.
With modeling and acting, you need to be open to what the client needs from you. If you want to be successful in this business, you need to expand who you are.
Be a different character. You need to have a certain thought process. Playing dress-up, or playing a part. You need to be willing to try new things,” Platt-McMullan said.
Being attractive gets someone noticed. Possessing that attribute, while also making smart decisions, secures, develops and maintains employment.

Anyone who achieves true success in the field has done so because of who they are, not just because of what they look like.

No Just Means - Not Right Now
One of the flashpoints in our conversation came when Platt-McMullan spoke about rejection. Her philosophy is shared by all high-achievers and can be adopted by anyone who wants to reach their goals.

No just means, not right now,” Platt-McMullan said.

Twenty-two letters formed the six words that she offered. Consider how fundamentally strong that laser sharp assessment is for just a moment.

Everyone faces rejection, or disappointment of some type in life. But, the manner in which we respond to those moments sets the stage for our immediate and long-term performances during each subsequent day.


As we all know modeling is partially about numbers and also about brains.

It's Always Sunny in Philadelphia

Danny DeVito became famous through his monstrously great portrayal of the character “Louie DePalma” on ABC's iconic sitcom “Taxi”. His most recent show, “It's Always Sunny in Philadelphia” has developed a strong following on FX because of it's outrageously unique humor.

Competition for a spot on that popular series is fierce, but Platt-McMullan landed a role. Yes, she's a model and also an actor who was the 2010 Best Actress Winner for “Unlock!” in the 48 Hour Film Festival in Philadelphia. She was also part of a team that won a Best Film Award for “Half A Sandwich”, in the National Hunger Awareness Contest during that same year.

My first on-camera speaking role was playing a hooker with comedic geniuses Charlie Day and Rob McElhenney on the set of the hit series, “It's Always Sunny in Philadelphia”. Those guys were welcoming, down-to-earth and completely hilarious on- and off-camera.

That experience remains one of the funniest and most memorable days of my acting career,” Platt-McMullan said.

Philadelphia Fashion Fest, Brad and Ella

Being open to possibilities often leads to moments that we could never imagine.
Platt-McMullan's work ethic also led directly to a life-changing moment. It was inspiring and gratifying to hear this next part of her story.
I called Rachael for a last minute booking. We had already booked the show models for Philly Phashion Phest; however, the client needed a promotional model who would help with a spa booth.
I told her that I truly believe that when you do good and/or help someone then something good will come out of it. Like the saying, ‘The good you do comes back to you multiplied.’ She was so gracious and helpful. Rachael met a wonderful guy at that event who later became her husband. The good she did came back to her multiplied,” Wasser-Hrin said.
I was working at Philadelphia's Phashion Phest in September, 2006 when this man asked for my phone number. I had to give it to him.”
That man (Brad McMullan) became her husband in June 2009. By March of 2012, their daughter Ella was born.

Being married to the right person means that your career doesn't change that much. Brad was even more of a cheerleader. He's been my best friend and my biggest fan.
When a pregnancy and a daughter comes into play, things do change. You do need to rest and your first priority is taking care of your child,” Platt-McMullan said.
But then something unexpected happened...
Model Management Agency has a children's department that is run by Lindsey Catherine. It was decided that my baby was going to be part of the family.
Lindsey asked if me if I wanted Ella to be in a commercial with me. Of course, I said yes.
It was so cool because everything came full circle for me. Ella was only five months old at the time. It reassured me that everything was going to be okay.

I'm in nursing school now. Within the next year I'll be a registered nurse. I believe that my modeling and nursing careers are going to mold,” Platt-McMullan said.
Final take
Rachael Platt-McMullan has been dedicated to her profession for over a decade. She smartly chose to work with a reputable agency during that time and earned a positive reputation in the industry.
Her openness has created a magnetic reciprocal cycle where a building stream of positive people are connected to the personal and professional parts of her life.
I look forward to being with my family and continuing to live fully and truthfully.
I love the idea of being a nurse and helping others. Tomorrow, I could also be playing a character on a television show, or modeling for a client,” Platt-McMullan concluded.
(All photos used in this feature were provided courtesy of Model Management Agency - MMA.)

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I intentionally used Amazon.com to publish my first ebook: 
Fast Fiction and Other Stuff  because that platform is the number 1 eBook publishing site in the world. 
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Connect with me on Facebook, or LinkedIn. Follow me on Twitter @SeanyOB.

Sunday, March 10, 2013

Exclusive Interview: Actor/Model Rachael Platt-McMullan


I hope that you enjoy reading my latest exclusive interview feature. The subject is Model Management Agency-MMA client Rachael Platt-McMullan, who is an actor and a model... 


Model Management Agency- MMA has grown to become one of the most respected talent agencies in the Philadelphia and Tri-State area since it was founded in 1989.
Rachel Platt-McMullan is one of their many successful clients. She impressed me from the jump as someone who has chosen to be happy and has naturally projected that positive view into her full life.
The early years

My parents are still married to this day and were always supportive of my dreams. They never said that I couldn't achieve anything. The only dreams that I ever had were to be on stage, or to be in front of the camera.”

Making an apt link between her childhood in rural Columbus, New Jersey to her still-current nature she said, “Part I was born with and part was nurtured. Making my own plays and performing them at parties was something that I did when I was three- or four-years-old.”

Having an outgoing personality led her to play soccer and to being a cheerleader. Both activities involve total teamwork. That character trait helped build a bridge to her career path.

Making the right career choices

I was looking for a strong agency and I had gone to some open calls. Model Management Agency's name kept popping up (among other models/talent who were recommending that agency).
MMA advised me that they needed to see a few non-professional photos submitted first, because their open call is by invitation.
I went back to the next open call with some photos, but they didn't take me. I went to other agencies, but there was something about MMA that just stuck. So, I had some professional pictures taken.
By not signing me right away, MMA showed me that they were a legitimate agency and very selective. It felt professional,” Platt-McMullan said.
She was highly motivated and went again to MMA's open call and was signed. She was then guided in her career and was booked for work.
You have to be the type of person who is willing to give. I received this huge gift. MMA is like a family to me,” Platt-McMullan said.
Rachael is a talented model and actor. She is professional, lovely and dedicated to becoming her personal best,” Ellen Wasser-Hrin (the Founder and Director of Model Management Agency - MMA) said.
When I sat down with Ellen, she really listened. It was like talking with my mom.
She wants everyone to reach their dreams and is willing to take you further in your career. There is something really sweet and sincere about her and there is something different about the people who work for MMA. If I met someone and that person didn't tell me that he, or she, was working for the company, I would know it.
Sometimes people can be very cutthroat and cold. But working with them, it's like a family.
Having MMA as my “Mother Agency” opened a lot of doors,” Platt-McMullan said.

Besides booking her in the Philadelphia area, we also helped to get her placed in New York with a New York agency. We also work as her mother agent,” Wasser-Hrin said.

Everyone remembers their first gig
One of my very first bookings was with H C Gifts. The photographer and I had such a great rapport. We have worked together for 10 years now. I'm still working with them today,” Platt-McMullan said.

Her affable personality was evident during our conversation. So, it's no surprise that she bonded with the first important person who was connected to the client that she worked for.
Commercial verses high fashion
My look is more commercial, than high fashion,” Platt-McMullan said.

She defined commercial as a more natural look, whereas high fashion is connected to specific measurements for certain garments. Megan Irminger, who is another Model Management Agency - MMA client, would be an example of someone who works in the high fashion end of the business.
With modeling and acting, you need to be open to what the client needs from you. If you want to be successful in this business, you need to expand who you are.
Be a different character. You need to have a certain thought process. Playing dress-up, or playing a part. You need to be willing to try new things,” Platt-McMullan said.
Being attractive gets someone noticed. Possessing that attribute, while also making smart decisions, secures, develops and maintains employment.

Anyone who achieves true success in the field has done so because of who they are, not just because of what they look like.

No Just Means - Not Right Now
One of the flashpoints in our conversation came when Platt-McMullan spoke about rejection. Her philosophy is shared by all high-achievers and can be adopted by anyone who wants to reach their goals.

No just means, not right now,” Platt-McMullan said.

Twenty-two letters formed the six words that she offered. Consider how fundamentally strong that laser sharp assessment is for just a moment.

Everyone faces rejection, or disappointment of some type in life. But, the manner in which we respond to those moments sets the stage for our immediate and long-term performances during each subsequent day.


As we all know modeling is partially about numbers and also about brains.

It's Always Sunny in Philadelphia

Danny DeVito became famous through his monstrously great portrayal of the character “Louie DePalma” on ABC's iconic sitcom “Taxi”. His most recent show, “It's Always Sunny in Philadelphia” has developed a strong following on FX because of it's outrageously unique humor.

Competition for a spot on that popular series is fierce, but Platt-McMullan landed a role. Yes, she's a model and also an actor who was the 2010 Best Actress Winner for “Unlock!” in the 48 Hour Film Festival in Philadelphia. She was also part of a team that won a Best Film Award for “Half A Sandwich”, in the National Hunger Awareness Contest during that same year.

My first on-camera speaking role was playing a hooker with comedic geniuses Charlie Day and Rob McElhenney on the set of the hit series, “It's Always Sunny in Philadelphia”. Those guys were welcoming, down-to-earth and completely hilarious on- and off-camera.

That experience remains one of the funniest and most memorable days of my acting career,” Platt-McMullan said.

Philadelphia Fashion Fest, Brad and Ella

Being open to possibilities often leads to moments that we could never imagine.
Platt-McMullan's work ethic also led directly to a life-changing moment. It was inspiring and gratifying to hear this next part of her story.
I called Rachael for a last minute booking. We had already booked the show models for Philly Phashion Phest; however, the client needed a promotional model who would help with a spa booth.
I told her that I truly believe that when you do good and/or help someone then something good will come out of it. Like the saying, ‘The good you do comes back to you multiplied.’ She was so gracious and helpful. Rachael met a wonderful guy at that event who later became her husband. The good she did came back to her multiplied,” Wasser-Hrin said.
I was working at Philadelphia's Phashion Phest in September, 2006 when this man asked for my phone number. I had to give it to him.”
That man (Brad McMullan) became her husband in June 2009. By March of 2012, their daughter Ella was born.

Being married to the right person means that your career doesn't change that much. Brad was even more of a cheerleader. He's been my best friend and my biggest fan.
When a pregnancy and a daughter comes into play, things do change. You do need to rest and your first priority is taking care of your child,” Platt-McMullan said.
But then something unexpected happened...
Model Management Agency has a children's department that is run by Lindsey Catherine. It was decided that my baby was going to be part of the family.
Lindsey asked if me if I wanted Ella to be in a commercial with me. Of course, I said yes.
It was so cool because everything came full circle for me. Ella was only five months old at the time. It reassured me that everything was going to be okay.

I'm in nursing school now. Within the next year I'll be a registered nurse. I believe that my modeling and nursing careers are going to mold,” Platt-McMullan said.
Final take
Rachael Platt-McMullan has been dedicated to her profession for over a decade. She smartly chose to work with a reputable agency during that time and earned a positive reputation in the industry.
Her openness has created a magnetic reciprocal cycle where a building stream of positive people are connected to the personal and professional parts of her life.
I look forward to being with my family and continuing to live fully and truthfully.
I love the idea of being a nurse and helping others. Tomorrow, I could also be playing a character on a television show, or modeling for a client,” Platt-McMullan concluded.
(All photos used in this feature were provided courtesy of Model Management Agency - MMA.)
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Saturday, March 9, 2013

Compelling Interview: An inspiring life story


My recent exclusive interview with Model Management Agency-MMA client Rachael Platt-McMullan was conducted, written and published for two main reasons. 

1. Rachael has a compelling life story. 

The strength of an article should always be the driving force behind the creation of any new feature. 

2. It's also productive to interview people who are in the public eye, because those stories create interest. 

Most writers want their work to be read. Creating and maintaining a variety of connections helps that to happen and for your own "message" to get out. 

I hope that you enjoy my latest interview article. Everyone can benefit by reading about what this sharp person has accomplished...


Model Management Agency- MMA has grown to become one of the most respected talent agencies in the Philadelphia and Tri-State area since it was founded in 1989.
Rachel Platt-McMullan is one of their many successful clients. She impressed me from the jump as someone who has chosen to be happy and has naturally projected that positive view into her full life.
The early years

My parents are still married to this day and were always supportive of my dreams. They never said that I couldn't achieve anything. The only dreams that I ever had were to be on stage, or to be in front of the camera.”

Making an apt link between her childhood in rural Columbus, New Jersey to her still-current nature she said, “Part I was born with and part was nurtured. Making my own plays and performing them at parties was something that I did when I was three- or four-years-old.”

Having an outgoing personality led her to play soccer and to being a cheerleader. Both activities involve total teamwork. That character trait helped build a bridge to her career path.

Making the right career choices

I was looking for a strong agency and I had gone to some open calls. Model Management Agency's name kept popping up (among other models/talent who were recommending that agency).
MMA advised me that they needed to see a few non-professional photos submitted first, because their open call is by invitation.
I went back to the next open call with some photos, but they didn't take me. I went to other agencies, but there was something about MMA that just stuck. So, I had some professional pictures taken.
By not signing me right away, MMA showed me that they were a legitimate agency and very selective. It felt professional,” Platt-McMullan said.
She was highly motivated and went again to MMA's open call and was signed. She was then guided in her career and was booked for work.
You have to be the type of person who is willing to give. I received this huge gift. MMA is like a family to me,” Platt-McMullan said.
Rachael is a talented model and actor. She is professional, lovely and dedicated to becoming her personal best,” Ellen Wasser-Hrin (the Founder and Director of Model Management Agency - MMA) said.
When I sat down with Ellen, she really listened. It was like talking with my mom.
She wants everyone to reach their dreams and is willing to take you further in your career. There is something really sweet and sincere about her and there is something different about the people who work for MMA. If I met someone and that person didn't tell me that he, or she, was working for the company, I would know it.
Sometimes people can be very cutthroat and cold. But working with them, it's like a family.
Having MMA as my “Mother Agency” opened a lot of doors,” Platt-McMullan said.

Besides booking her in the Philadelphia area, we also helped to get her placed in New York with a New York agency. We also work as her mother agent,” Wasser-Hrin said.

Everyone remembers their first gig
One of my very first bookings was with H C Gifts. The photographer and I had such a great rapport. We have worked together for 10 years now. I'm still working with them today,” Platt-McMullan said.

Her affable personality was evident during our conversation. So, it's no surprise that she bonded with the first important person who was connected to the client that she worked for.
Commercial verses high fashion
My look is more commercial, than high fashion,” Platt-McMullan said.

She defined commercial as a more natural look, whereas high fashion is connected to specific measurements for certain garments. Megan Irminger, who is another Model Management Agency - MMA client, would be an example of someone who works in the high fashion end of the business.
With modeling and acting, you need to be open to what the client needs from you. If you want to be successful in this business, you need to expand who you are.
Be a different character. You need to have a certain thought process. Playing dress-up, or playing a part. You need to be willing to try new things,” Platt-McMullan said.
Being attractive gets someone noticed. Possessing that attribute, while also making smart decisions, secures, develops and maintains employment.

Anyone who achieves true success in the field has done so because of who they are, not just because of what they look like.

No Just Means - Not Right Now
One of the flashpoints in our conversation came when Platt-McMullan spoke about rejection. Her philosophy is shared by all high-achievers and can be adopted by anyone who wants to reach their goals.

No just means, not right now,” Platt-McMullan said.

Twenty-two letters formed the six words that she offered. Consider how fundamentally strong that laser sharp assessment is for just a moment.

Everyone faces rejection, or disappointment of some type in life. But, the manner in which we respond to those moments sets the stage for our immediate and long-term performances during each subsequent day.


As we all know modeling is partially about numbers and also about brains.

It's Always Sunny in Philadelphia

Danny DeVito became famous through his monstrously great portrayal of the character “Louie DePalma” on ABC's iconic sitcom “Taxi”. His most recent show, “It's Always Sunny in Philadelphia” has developed a strong following on FX because of it's outrageously unique humor.

Competition for a spot on that popular series is fierce, but Platt-McMullan landed a role. Yes, she's a model and also an actor who was the 2010 Best Actress Winner for “Unlock!” in the 48 Hour Film Festival in Philadelphia. She was also part of a team that won a Best Film Award for “Half A Sandwich”, in the National Hunger Awareness Contest during that same year.

My first on-camera speaking role was playing a hooker with comedic geniuses Charlie Day and Rob McElhenney on the set of the hit series, “It's Always Sunny in Philadelphia”. Those guys were welcoming, down-to-earth and completely hilarious on- and off-camera.

That experience remains one of the funniest and most memorable days of my acting career,” Platt-McMullan said.

Philadelphia Fashion Fest, Brad and Ella

Being open to possibilities often leads to moments that we could never imagine.
Platt-McMullan's work ethic also led directly to a life-changing moment. It was inspiring and gratifying to hear this next part of her story.
I called Rachael for a last minute booking. We had already booked the show models for Philly Phashion Phest; however, the client needed a promotional model who would help with a spa booth.
I told her that I truly believe that when you do good and/or help someone then something good will come out of it. Like the saying, ‘The good you do comes back to you multiplied.’ She was so gracious and helpful. Rachael met a wonderful guy at that event who later became her husband. The good she did came back to her multiplied,” Wasser-Hrin said.
I was working at Philadelphia's Phashion Phest in September, 2006 when this man asked for my phone number. I had to give it to him.”
That man (Brad McMullan) became her husband in June 2009. By March of 2012, their daughter Ella was born.

Being married to the right person means that your career doesn't change that much. Brad was even more of a cheerleader. He's been my best friend and my biggest fan.
When a pregnancy and a daughter comes into play, things do change. You do need to rest and your first priority is taking care of your child,” Platt-McMullan said.
But then something unexpected happened...
Model Management Agency has a children's department that is run by Lindsey Catherine. It was decided that my baby was going to be part of the family.
Lindsey asked if me if I wanted Ella to be in a commercial with me. Of course, I said yes.
It was so cool because everything came full circle for me. Ella was only five months old at the time. It reassured me that everything was going to be okay.

I'm in nursing school now. Within the next year I'll be a registered nurse. I believe that my modeling and nursing careers are going to mold,” Platt-McMullan said.
Final take
Rachael Platt-McMullan has been dedicated to her profession for over a decade. She smartly chose to work with a reputable agency during that time and earned a positive reputation in the industry.
Her openness has created a magnetic reciprocal cycle where a building stream of positive people are connected to the personal and professional parts of her life.
I look forward to being with my family and continuing to live fully and truthfully.
I love the idea of being a nurse and helping others. Tomorrow, I could also be playing a character on a television show, or modeling for a client,” Platt-McMullan concluded.
(All photos used in this feature were provided courtesy of Model Management Agency - MMA.)
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